On September 30 we will join people across the country in observing the National Day for Truth and Reconciliation. This day was created in 2021 to recognize the tragic legacy of...

Are you an artist located in Stratford, Ontario, or with a strong connection to the city, who is interested in gaining public art experience and building your practice? The Downtown...

Our Downtown Stratford BIA (formally Stratford City Centre) turned 50 on August 27th! Enjoy this remind in time!! 1973-2023

JOIN US for Family Fair in the Square on August 12th from 11am to 3pm. We’re celebrating turning 50 years old and we’re merging with Stratford Festival for this FREE-FUN-FAMILY...

Well… we might be bias, but… we think we know a PERFECT GIFT for dad. We KNOW we know. Because dads on Father’s Day are notoriously difficult to shop for....

We’re thrilled to welcome back Car-Free Friday on June 2 from 8-10am — just in time for World Cycle Day. What is Car-Free Friday? It’s a celebration in active transportation....

Join us for all of 2023 as we celebrate turning 50 YEARS OLD! Can you believe it? August 26, 2073 the Business Improvement Area (BIA) was first formed – then...

What is there to do in Downtown Stratford for Mother’s Day? Oh… we can think of many ways to embrace and celebrate all the moms, mums, and mothers in your...

Earth Day is an annual event on April 22 to demonstrate support for environmental protection. We’re observing (and honouring) this day by acknowledging it all month long throughout our downtown core....

And our winner is… JANITA FOWLER!!

**UPDATE: Now over – but get your receipts in by March 11th** We’re so very excited to bring back this fun to our downtown. For every $100 spent between February...

Downtown Stratford is STAYING OPEN LATE on Friday, January 27th and Saturday, January 28th!!! With an exciting contest and Lights On Stratford… EXCITING NEWS!! The dazzling Lights On Stratford has...

We cannot express our delight enough. The Winter Wander-land Guide was a smashing hit. We had 255 entries and many more participants. You really DO love our downtown. We’re also...

We’ve launched our Downtown Stratford BIA Winter Wander-land Guide that offers validation stickers as you shop and dine – collect 8 stickers to win one of 4 prize packages (valued...

WINTER WANDER-LAND is BACK!!! And this time over two weekends, with more to offer.⁠ Carousels and firepits… scavenger hunts and blacksmiths… a fun adventure through our downtown shops and restaurants...

It’s finally happening! More public art is coming to Downtown Stratford. The BIA’s vision for this public mural project is to enhance Stratford’s reputation as a vibrant cultural destination and...

Remembrance Day Ceremony and March 2022 Join us this Friday for the 2022 Remembrance Day Ceremony and March. The event is scheduled to take place on Friday, November 11, 2022,...

These are very busy days for the city of Stratford as all the hopeful candidates running forelection have been working hard to get their platforms out to help you reach...

It’s finally happening! More public art is coming to Downtown Stratford. The BIA’s vision for this public mural project is to enhance Stratford’s reputation as a vibrant cultural destination and...

The BIA Board and Advocacy and Education subcommittee have chosen to observe September 30th as one to learn more about our collective history, support the Indigenous community here and across...